Bargain e-Commerce App sales.

Digital Bargain Inc. seeks to expand its market presence of DBargain, an app designed to boost sales and conversions for Shopify and customized e-commerce stores by offering buyers price negotiation. The project aims to support the company's sales goals by validating existing market research, identifying ideal customer segments, and executing creative outreach strategies. Students will have the opportunity to apply their classroom knowledge in market analysis and sales. The project will involve tasks such as analyzing previous market data, segmenting potential customers, and executing targeted outreach. This project is ideal for students with an entrepreneurial mindset and sales skills, providing them with a practical experience in sales and marketing within the e-commerce sector.

Fanshawe Capstone

To deliver your stated goals as well as extras as Fanshawe will provide you with students from 4 degree programs (Marketing, Management, Accounting and Human Resources.

Market Research & Campaign for a Shopify App

Our company has developed an innovative plug in for Shopify stores that will help to increase conversion rate and sales. We would like to work with students to conduct market research and design a campaign for our new product, DBargain . This will involve several different steps for the students, including: Familiarizing themselves with our Shopify app Conducting market research to identify the target audience and their preferences Developing a marketing plan outlining the campaign goals and target market Planning types of campaign content to create for target outreach. Outline the budget and timeline for the respective campaign Identifying metrics to monitor throughout the campaign Successful team members have the opportunity to be considered for future marketing and sales openings at Digital Bargain Inc.