- Location
- Toronto, Ontario, Canada
- Portals
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Vancouver, British Columbia, Canada
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- Categories
- Financial modeling Investment Digital marketing Leadership Marketing analytics
Skills
Achievements
Latest feedback
Individual endorsement
Working with this student on the market analysis project was a rewarding experience. Their ability to conduct thorough research, identify key industry trends, and provide actionable insights showcased exceptional analytical and critical thinking skills. They demonstrated adaptability and flexibility, ensuring their findings aligned with our business objectives while meeting deadlines efficiently. Their work has provided valuable strategic direction, and I highly recommend them for future projects requiring market research, business analysis, and strategic planning
Learner feedback
Team feedback
Team feedback
Recent projects
Market Research
Our company advertises thousands of products online. We want to better understand our target market and the overall market, so we can uniquely position ourselves within our industry. We would like to collaborate with students to conduct market research. This will involve several different steps for the students, including: Familiarizing themselves with our company’s values, products and services. Researching our target market and market potential. Researching the industry and competitive landscape. Recommending strategies to improve our positioning, brand, products and services. Bonus steps in the process would also include: Finding the correct people to contact at the various companies
Creative Services for ALF Trading & Technology Corp.
The main goal for the project is to provide ALF Trading & Technology Corp. with a range of creative services including branding, digital advertisement materials, social media posts, logos, and a digital marketing strategy. The project aims to enhance the company's visual identity and online presence, ultimately contributing to its marketing and promotional efforts.
Videographer for tech start-up
Our company wants to explore new ways of sharing our app through social media in the form of storytelling. We would like to collaborate with students to create videos that explain our service. The videos will seek to tell stories of our company’s journey, customer journey and commercials creatively.
Hubspot CRM Contact Management and Research Project
The main goal for the project is to filter and sort existing Hubspot CRM contacts into relevant leads, update contact information for relevant leads or collaboration contacts, and research recent activities in their business or industry trends to facilitate outreach. This will involve several different steps for the learners, including: - Learning about AYD Internet Marketing's existing CRM system and contact management processes. - Filtering and sorting existing contacts in the Hubspot CRM to identify relevant leads and collaboration contacts. - Updating contact information for relevant leads or collaboration contacts. - Researching recent activities in the business or industry trends of the relevant leads to facilitate outreach.
Work experience
Supply Chain Management Capital Projects Intern
Cenovus Energy
Calgary, Alberta, Canada
September 2024 - September 2025
Reviewed and validated 1000+ contractor invoices to ensure adherence to contractual rates, resulting in a 3% reduction in billing discrepancies and saving the project C$15,000 by correcting suspicious or overcharged amounts.
Developed Power BI dashboards to effectively communicate insights into contractor spending, turnover rates, and KRIs, enabling data-driven recommendations for executives to make informed decisions on risk management.
Using SAP software, leveraged scenario and spend analysis, identifying potential savings of C$30,000+ through rate validation and burn rate analysis, leading to improved forecasting accuracy which reduced project delays by 8%.
Marketing Intern
Infostructure Technology Inc
Toronto, Ontario, Canada
August 2023 - October 2023
Effectively used artificial intelligence to convert spoken dialogue into text from instructional videos for "CRAFTS", which facilitated the training of educators on the platform, enriched the educational journey, and simplified the orientation of incoming educators. Produced updated videos, scripting and substituting human narration with AI-synthesized speech utilizing tools like Resemble AI, and editing through iMovie, Clipchamp, and Adobe Premiere Pro.
Marketing Intern
Black Label Designs
Toronto, Ontario, Canada
January 2023 - April 2023
Analyzed and organized large data sheets using Excel, to identify and segment potential customers based on their needs, preferences, and demographics. Worked closely with the sales and marketing team, to leverage analytical skills to identify market trends and consumer behaviour. Using the insight, developed, and executed comprehensive marketing campaigns designed to increase the viewership of our offered furniture. In addition, played a key role in the sales process, assisting the team with tasks such as cold-calling and emailing potential clients.
Data Analyst Intern
Quick Facts Inc.
Toronto, Ontario, Canada
August 2022 - November 2022
Analyzed data through Excel for the purpose of data visualizations, identifying errors and finding potential clients. Took large data that needed to be organized using pivot tables for easy navigation for executives. In the process, also identified back-end website errors and fixed many entries using Hygraph to assist with the launch of the new website. Lastly, using the churn function, found potential clients that gave the highest probability.