Grant Proposal discovery and development for Sobasically

The project involves developing a comprehensive grant proposal for Sobasically, a company focused on securing new funding opportunities to support its mission and growth objectives. The primary goal is to create a compelling proposal that aligns with Sobasically organizational mission and program goals. This project will allow learners to apply their knowledge of grant writing, research, and strategic alignment. The team will conduct thorough research to identify potential funding sources that match SLF's objectives. They will then craft a well-structured proposal that highlights SLF's strengths, programs, and future growth plans. The project will enhance learners' skills in persuasive writing, strategic planning, and understanding of nonprofit funding landscapes.

Content creation & Social media marketing

In the Content Creation & Social Media Marketing role at SLF, the primary project goal is to enhance brand visibility, engagement, and conversion through compelling content and strategic social media campaigns. This involves creating visually appealing and on-brand content across various platforms such as Instagram, TikTok and any other social media showcasing SLF's latest clothing collections, promotions, and brand values. Key responsibilities include developing a content calendar aligned with SLF's marketing objectives, producing high-quality photos, videos, and graphics, and crafting engaging captions and copy that resonate with the target audience. Collaborating closely with the marketing team, this role aims to leverage social media trends and insights to optimize content performance, drive traffic to SLF's online store, and ultimately increase sales. Fostering meaningful interactions with SLF's followers, influencers, and brand advocates to cultivate a loyal customer base and strengthen brand loyalty. By staying abreast of industry trends and implementing data-driven strategies, the Content Creation & Social Media Marketing role plays a pivotal role in elevating SLF's online presence and driving growth in the competitive fashion market

Website page Development

SLF is a brand with the aim of connecting cultures, for our next drop, we are working towards a jersey customization feature. This will require customers to input whatever name/ characters they want to put in. We would like to work with students to develop a new feature on our page where as they type their name on the site it provides them with a preview of what the Jersey will look like when ordered. Very similar references are Nike I.D where as they make a change it inflicts in the page. Or it can be a click on page where when clicked on it asks for customization options similar to the Manutd.com website Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Strategic Marketing Plan Aimed at SLF Consumers

We want to understand our target market and audience as well as the overall market so we can uniquely position ourselves within our industry. The research will include: Target market research Collaboration opportunities Competitive landscape Strategic positioning of our brand