Digital Marketing (Email, Blog and Website)

Responsibilities will include creating and launching email & blog content, product and website updates and other marketing materials. You’ll support the production and analysis of a variety of marketing tactics, and work closely with the founder to bring campaigns to life.

Digital Marketing (Email and Product Upload)

June Adaptive Inc. is seeking to enhance its digital marketing efforts by developing a comprehensive email marketing campaign & product uploads. 1. Email Blasts Conceptualize & Design : Create compelling email marketing campaigns (subject lines, content, visuals). Copywriting & Implementation : Write engaging email copy and format/blast using email software (e.g., Klaviyo, Mailchimp). Delivery & Scheduling : Coordinate and schedule email deployments. Performance Analytics : Track open rates, click-through rates (CTR), and conversions to refine future campaigns. Subscriber Growth : Assist in strategies to grow the email subscriber list (e.g., sign-up incentives, pop-ups). 2. Uploading Products on Website Product Onboarding : Upload new products to the website with accurate titles, descriptions, pricing, and imagery. Categorization & Merchandising : Ensure products are correctly categorized and displayed on brand/collection pages. Inventory Updates : Monitor and sync online inventory levels to prevent overselling. SEO Optimization : Apply basic SEO best practices (keywords, meta tags) to product listings. Product Reviews : upload appropriate product reviews on website

E-commerce Shopify Optimization

Students will dive into the heart of our online operations, focusing on enhancing the JuneAdaptive.com experience and extending our reach through our newly launched Etsy store. You'll be instrumental in integrating apps that streamline our operations and improve customer experience, both on our main site (Shopify) and Etsy.

SEO Blog Post Creation for JuneAdaptive.com

The main goal of the project is to create blog posts and increase SEO for JuneAdaptive.com. The students will be responsible for writing blog posts around Adaptive Fashion, Disability, Accessibility, Caregiving & Healthcare. Students will be writing 1 blog post a week. They will also need to research blog topics and information, post blogs on the company website, develop keyword and intent research, research the latest search engine algorithm updates, perform detailed keywords research, build reports on web KPIs, and monitor competitor SEO activities. Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Blog Link: https://www.juneadaptive.com/blogs/our-community