This proposal aims to design a strategic management plan for the MeshStore, an online store that will market products while gifting MeshCoins as part of an Initial Coin Offering (ICO) to support the Meshwork platform's fundraising efforts.

   Expected Outcome:     

The MeshStore will serve as a critical component of the fundraising strategy for the Meshwork platform. It is expected to:

- Generate significant initial and ongoing funds for the platform.

- Increase the circulation and utility of MeshCoins within the ecosystem.

- Enhance the visibility and user engagement of the Meshwork platform.

1.    Product Selection:    Identify and select products that align with the values and goals of Meshwork, focusing on sustainability and technological innovation.

2.    Platform Development:    Develop the MeshStore using robust e-commerce software, integrating blockchain technology to facilitate the distribution of MeshCoins alongside product sales.

3.    Marketing Strategy:    Create a comprehensive marketing plan to promote MeshStore, highlighting the dual benefits of product quality and ICO participation.

4.    MeshCoins Integration:    Implement a system where MeshCoins are gifted as a reward for purchases, encouraging participation in the Meshwork ecosystem.

5.    Compliance and Security:    Ensure all legal compliance is met for operating an e-commerce site and conducting an ICO, particularly focusing on security for transactions and digital wallet integration.

students will have access to:

• Trello,

• A dedicated slack channel with access to Organization staff as needed,

• google suite

• Canva

• Github

• Access to user testing groups

In addition students will have weekly meetings with staff