Coello Creative Agency seeks to understand and visualize the needs and desires of community members through data-driven insights. The project aims to explore the essence of community, the impact of event experiences, and the role of immersive marketing in enhancing community engagement. By analyzing survey data and other relevant information, the project will provide a comprehensive view of what defines a community and how various factors contribute to its vibrancy. The goal is to transform raw data into compelling visuals that effectively communicate findings and insights. This project will allow learners to apply their skills in data analysis, visualization, and storytelling to create meaningful representations of community dynamics.

- Investigate the core elements that define a community.

- Analyze how event experiences influence community engagement.

- Explore the potential of immersive marketing in enhancing community experiences.

- Transform data into visually engaging and informative graphics.

The project will culminate in a series of data visualizations that effectively communicate the insights gathered from the research. These visuals will be designed to be easily understood by a broad audience and will be accompanied by a brief report summarizing the findings. The deliverables will include:

- A set of 3-5 data visualizations illustrating key insights about community dynamics.

- A concise report detailing the methodology, findings, and implications of the research.

- A presentation showcasing the visualizations and explaining their significance in understanding community needs and experiences.