Promotion of The Conscious Revival Retreat

Open
Balance Media Ventures
Edmonton, Alberta, Canada
Eric Balance
Founder
(2)
3
Project
Academic experience
40 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Community engagement International development Event planning Media
Skills
natural resource science natural resource management spiritual direction business communication self-motivation mood tracking
Details

Our goal is to expand awareness and boost participation in The Conscious Revival Retreat. Set in a stunning Brazilian location, this retreat helps individuals reconnect with themselves and nature while gaining transformative tools for personal growth and collective change through immersive experiences, mindfulness practices, and community engagement.

Deliverables

Project Focus Areas:

● Content Creation: Develop marketing materials, including video content, blog posts,

and testimonials from past participants, to highlight the transformative nature of the

retreat.

● Social Media Strategy: Curate a social media campaign that taps into the wellness,

spiritual, and transformational leadership communities, focusing on emotional storytelling

and engaging visuals of the retreat experience in Brazil.

● Partnership & Affiliate Marketing: Identify potential partners and influencers in the

wellness and spiritual communities to promote the retreat.

● Web & SEO Optimization: Ensure the retreat’s website is optimized for search engines,

providing clear information and easy registration for participants.

● Email Marketing: Develop a series of email campaigns targeting previous participants,

newsletter subscribers, and individuals who have shown interest in similar retreats.

Implementation Steps:

● Create a content calendar for regular social media posts, blog updates, and email

campaigns.

● Collaborate with past participants to gather testimonials and user-generated content.

● Identify key influencers and partners within the wellness and spiritual space, and initiate

outreach for collaboration.

● Develop ad campaigns on platforms such as Facebook, Instagram, and YouTube to

attract a global audience interested in personal growth and transformation.

● Monitor engagement, registrations, and conversions, and adjust campaigns accordingly.

Expected Outcomes:

● Increase in registrations and participation in the retreat.

● Growth in social media following and engagement with the Conscious Revival

community.

● Elevated awareness of the retreat as a premier destination for personal and collective

transformation.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Life on land

About the company

Company
Edmonton, Alberta, Canada
2 - 10 employees
Business & management, Education, Environment, Events services, Marketing & advertising
Representation
Family-Owned Sustainable/green Social Enterprise Community-Focused

Balance Media Ventures is a dynamic media company focused on creating and distributing impactful content that informs, inspires, and engages audiences. With a commitment to storytelling that drives awareness and positive change, the company specializes in digital media, video production, and strategic content marketing to amplify meaningful narratives.