Digital Marketing Strategy for Crowdfunding Success

Closed
Main contact
Fish Bladder Games
London, England, United Kingdom
Founder
(3)
4
Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Marketing strategy Social media marketing
Skills
social media bladder cancer market trend content strategy management digital marketing
Details

Fish Bladder Games is looking to develop a comprehensive digital marketing strategy aimed at building a highly engaged audience across key social media platforms. The primary goal is to create a loyal and interactive community that can be leveraged to successfully raise capital through crowdfunding initiatives. The project will involve analyzing current market trends, identifying target demographics, and crafting tailored content to engage potential backers. The team will also need to evaluate the effectiveness of various digital marketing channels and recommend the best platforms for Fish Bladder Games to focus on. By the end of the project, the team should have a clear, actionable plan that Fish Bladder Games can implement to achieve its crowdfunding goals.

Deliverables

- A detailed digital marketing strategy document outlining key platforms, target demographics, and content strategies.


- A content calendar for social media posts, blog articles, and email campaigns.


- A report on the effectiveness of different digital marketing channels and recommendations for the best platforms to use.


- A presentation summarizing the strategy and key findings, ready to be delivered to Fish Bladder Games' management team.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
London, England, United Kingdom
0 - 1 employees
Education, Entertainment, Sports & fitness, Technology

Fish Bladder Games is on a mission to redefine what it means to be physical active, for children, through innovative and engaging digital solutions. We are a company that makes fun and interactive games to help kids and others get more active. We believe that exercise should be enjoyable, so we create games that turn physical activity into a fun experience.

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