Florida International University
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(4.0)
Communication
Creativity
Critical thinking
Employability
Professionalism
Custom Questions
  • Q1 - Text short
    What notable qualities or skills did the student demonstrate throughout the project?
    Lily demonstrated strong creative skills, attention to detail, and a clear understanding of brand storytelling. She effectively translated Faded Living’s vision into visually compelling and on-brand digital content. Her ability to develop a cohesive digital marketing strategy tailored to our niche audience was impressive. She also showed initiative by suggesting campaign ideas and approaches that felt fresh, relevant, and aligned with our wellness and cannabis lifestyle focus.
  • Q2 - Text short
    How did the student engage with stakeholders during the project?
    Lily maintained consistent communication throughout the project via email, weekly Google Meet check-ins, and occasional text messages. She was professional, responsive, and open to feedback, making it easy to collaborate and share ideas. Her thoughtful engagement and flexibility created a positive working relationship and a productive project flow.
  • Q3 - Text short
    Did the student effectively manage their time and meet project deadlines? If so, how? If not, what areas could they improve in?
    Yes, Lily managed her time effectively and met all project deadlines. She communicated her schedule clearly and was transparent about needing slight adjustments due to academic commitments, such as exams. Despite this, she remained accountable and ensured that all deliverables were completed on time and to a high standard.

    • Learner feedback

    Individual endorsement
    Cannabis Social media Planning Instagram content Digital content Brand awareness Newsletters Facebook content Marketing Digital marketing

    I highly recommend Lily Chen for any digital marketing or content creation role. She brought creativity, professionalism, and strong communication skills to our project at Faded Living. Lily was not only organized and dependable but also truly understood how to craft content that resonated with our audience and reflected our brand. She would be a valuable asset to any team

    I had the pleasure of working with Lily Chen on the “Digital Marketing Strategy and Content Creation” project for my business, Faded Living. Lily was creative, reliable, and brought a strong understanding of how to communicate our brand message visually and effectively. She developed thoughtful social media content that aligned well with our values and audience, and her work made a real impact on our digital presence. It was a great experience collaborating with her!
    Cannabis Social media Planning Instagram content Digital content Brand awareness Newsletters Facebook content Marketing Digital marketing
    Author
    Necole Hines
    Necole Hines
    Founder
    Experience
    Level UP: March 2025
    Project
    Digital Marketing Strategy and Content Creation for Faded Living’s Services
    Created At
    May 4, 2025