Marketing Consultancy

MKT 405
Closed
Main contact
Capilano University
Vancouver, British Columbia, Canada
Timeline
  • January 14, 2017
    Experience start
  • April 10, 2017
    Experience end
Experience
4 projects wanted
Dates set by experience
Preferred companies
Anywhere
Any company type
Any industries

Experience scope

Categories
Skills
industry analysis marketing strategy
Learner goals and capabilities

provide actionable recommendations to a marketing challenge or opportunity that is specific to your organization.

Learners

Learners
Undergraduate
Any level
Project
80 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

After spending 3 months of work dedicated to your organization, the group of student consultants will submit a 10-page report, accompanied by a 15-minute presentation on their strategic marketing recommendations that will help your organization propel forward. 

Project timeline
  • January 14, 2017
    Experience start
  • April 10, 2017
    Experience end

Project examples

Requirements

A group of student-consultants will research, analyze, and provide actionable recommendations to a marketing challenge or opportunity that is specific to your organization. This could include, but is not limited to, marketing initiatives related to:

  • new product launch
  • brand campaign
  • competitive analysis?
  • brand repositioning
  • digital media strategy
  • market segmentation

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Checkbox
  • Q2 - Checkbox
  • Q3 - Checkbox
  • Q4 - Checkbox
  • Q5 - Checkbox